Penrith, a thriving city in Western Sydney, is experiencing significant growth and transformation. This post provides an up-to-date look at its demographics and business landscape, highlighting promising industries for future development.

Penrith: A City on the Rise

Penrith is rapidly evolving into a vibrant, world-class urban center, driven by major infrastructure projects and strategic planning. The city’s proximity to the new Western Sydney International (Nancy-Bird Walton) Airport and the Sydney Metro – Western Sydney Airport line are key catalysts for its growth.

Demographics at a Glance (as of June 2024 Estimates)

Population:

  • Total Population: 228,661
  • Annual Growth (2023-2024): 1.89% (compared to Greater Sydney’s 1.97%)

Age Structure (2021 Census Data):

  • Median Age: 35 years
  • Under 18 years: Approximately 24.9% of the population
  • 18-64 years: Approximately 62.1% of the population
  • 65+ years: Approximately 13% of the population

Cultural Diversity (2021 Census Data):

  • Born in Australia: 79.1%
  • Speak a language other than English at home: 20.9%

Households & Income (2021 Census Data):

  • Average people per household: 2.8
  • Median weekly household income: $1,971

Infographic: Penrith Population Growth (2006-2024)

penrith population growth
Source: Australian Bureau of Statistics, .id (informed decisions)

Business Landscape and Growing Industries in Penrith

Penrith’s economy is robust, with an annual economic output of $35.603 billion, supporting 81,957 jobs. The city council is actively fostering a 24-hour economy in the Penrith and St Marys city centers, aiming to create more local jobs and enhance visitor experiences.

Key Industries by Economic Output (2024):

  • Manufacturing: $8.5 Billion (23.88% of total output) – While still a significant contributor, this sector is experiencing a long-term decline in employment share.
  • Health Care & Social Assistance: Largest employer, accounting for 16.92% of total employment.

Emerging and Growing Business Sectors:

The Penrith City Council’s “OPEN: Penrith and St Marys 24-hour Economy Strategy 2025-2029” highlights several promising areas for growth, driven by strategic initiatives and infrastructure development:

  1. Tourism, Hospitality, Events, Sports & Recreation:
    • Reason for Growth: Major projects like the Western Sydney International Airport and Sydney Metro will significantly increase visitation to Penrith and St Marys. The council aims to attract an additional 2,000 new jobs in this cluster by 2031.
    • Opportunities: New restaurants, cafes, bars, entertainment venues, accommodation options, and businesses supporting sports and recreation activities.
    • Current Performance: St Marys has seen a remarkable 21% increase in core night-time businesses, with Penrith also showing 15% growth.
  2. Health Care & Social Assistance:
    • Reason for Growth: Already the largest employer in the region, continued population growth and an aging population will fuel demand for health and social services. The Penrith Health and Education Precinct (PHEP) is a key driver.
    • Opportunities: Medical practices, allied health services, aged care facilities, childcare centers, and community support services.
  3. Construction:
    • Reason for Growth: Penrith is undergoing extensive residential housing and infrastructure development, leading to consistent demand for construction services.
    • Opportunities: Residential and commercial construction, infrastructure development, and related trades and services.
  4. Professional, Scientific, and Technical Services:
    • Reason for Growth: Penrith is seeing a rise in university-educated residents, increasing the demand for locally based, high-value employment opportunities. Government initiatives aim to diversify the employment market and attract these businesses.
    • Opportunities: Consulting, IT services, engineering, research and development, and other specialized professional services.

Infographic: Penrith Business Landscape – Top Industries by Employment (2024)

penrith employment by industry - 2024 estimates
Source: REMPLAN Region Explorer (Employment shares derived from 2024 data provided in search results)

Suggestion for Growing Business Industries in Penrith

Based on the current trends and strategic plans, the Tourism, Hospitality, Events, Sports & Recreation sector presents a particularly strong growth opportunity in Penrith. The significant investment in infrastructure like the new airport and metro line, coupled with the council’s focus on developing a vibrant 24-hour economy, creates a fertile ground for businesses in this space.

Furthermore, with a growing population and emphasis on local employment, Health Care & Social Assistance and Professional, Scientific, and Technical Services will continue to be vital and expanding sectors.

Consider these areas for new business ventures or expansion:

  • Diverse Food & Beverage Establishments: From fine dining to casual cafes and unique bars, catering to both residents and increasing visitor numbers.
  • Boutique Accommodation: Hotels, serviced apartments, and unique lodging options to support overnight visitation.
  • Experiential Tourism Offerings: Attractions, tours, and activities that leverage Penrith’s natural environment and growing cultural scene.
  • Specialized Healthcare Services: Addressing the needs of a diverse and growing population, including aged care, mental health services, and specialist medical practices.
  • Tech and Innovation Hubs: Co-working spaces, incubators, and support services for startups in tech and professional services.

Penrith’s future looks bright, with a strategic vision and ongoing developments positioning it as a significant economic powerhouse in Western Sydney.